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Marketing 3.0 : from products to customers to the human spirit / Philip Kotler, Hermawan Kartajaya and Iwan Setiawan.

By: Contributor(s): Material type: TextTextPublication details: Hoboken, N.J. : Wiley, c2010.Description: xv, 188 p. : ill. ; 24 cmISBN:
  • 9788126526192
Subject(s): DDC classification:
  • 658.8 22
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Item type Current library Collection Call number Copy number Status Date due Barcode Item holds
Book Book Daffodil International University Library General Stacks Non-fiction 658.8/ K874m (Browse shelf(Opens below)) 1 Available 024707
Total holds: 0
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658.8/ K874m No title Marketing management / 658.8/ K874m No title Marketing management / 658.8/ K874m Marketing 4.0 : 658.8/ K874m Marketing 3.0 : 658.8/ K874m No title Marketing management / 658.8/ K874p No title Principles of Marketing / 658.8/ K874p No title Principles of Marketing /

Includes bibliographical references and index.

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