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Advertising : principles & practice William Wells, John Burnett, Sandra Moriarty.

By: Contributor(s): Material type: TextTextPublication details: Upper Saddle River, N.J. : Prentice Hall, c2003.Edition: 6th edDescription: xxxii, 599 p. : col. ill. ; 28 cmISBN:
  • 0130477222
Subject(s): DDC classification:
  • 659.1/W447a 21
LOC classification:
  • HF5823 .W455 2003
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode Item holds
Book Book Daffodil International University Library General Stacks Non-fiction 659.1344/W447a (Browse shelf(Opens below)) 1 Available DIIT00332
Book Book Daffodil International University Library General Stacks Non-fiction 659.1344/W447a (Browse shelf(Opens below)) 2 Available DIIT00333
Total holds: 0
Browsing Daffodil International University Library shelves, Shelving location: General Stacks, Collection: Non-fiction Close shelf browser (Hides shelf browser)
658/M478o No title Organizational behavior / 658/W419m Management: A Global Perspective / 659.1344/W447a Advertising : 659.1344/W447a Advertising : 659.1/B426a Advertising and promotion : 659.1/B426a Advertising and promotion : 659.1/B426a Advertising and promotion :

Includes bibliographical references and index.

BBA, BRE

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