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Principles of marketing /

Principles of marketing / Philip Kotler ... [et al.]. - 19th ed. - New Delhi : Pearson education ; 2025. - xxiv, 736 pages :L col. ill. ; 29 cm.

ISBN: 9789357055215

Subjects--Topical Terms:
Marketing.

Dewey Class. No.: 658.8/ P954

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Principles of marketing /

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