Marketing models / Gary L. Lilien, Philip Kotler, K. Sridhar Moorthy.

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TextPublication details: Englewood Cliffs, N.J. : Prentice-Hall, c1992.Description: xv, 803 p. : ill. ; 25 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode	Item holds
Book	Daffodil International University Library General Stacks	Non-fiction	658.8/ L728m (Browse shelf(Opens below))	1	Available		010099

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Includes bibliographical references (p. 715-776) and indexes..

BBA, BRE

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